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OVERIVIEW

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For the launch of its first 2 SIM card smartphone – Galaxy Y Duos – we did something surprising: a mapped projection on a human face! This video uses exclusively the video mapping technique to build several characters on a human face. The images were projected directly over an actor, as in a canvas. This video mapping technique, seen before in spectacular projections on buildings and cars, uses in this video the human face as its single object of work.

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SCOPE

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Working directly with the Creative Director Jorge Teixeira and the amazing team of Oskar&Gaspar, I developed the idea and the concept. Fortunately, Samsung's marketing team loved the idea, even though it had never been done before. Together, we created a new genre.

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